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what is the difference between 'emails' and 'newsletter'?

I have a pop up to collect emails for a newsletter.  People fill it in (obviously) and I get a list of people who have signed up.  I can then select that list and send them a 'newsletter' which I create there and then.  

So what are the emails?  These give me a choice of templates to use which is handy but seem unrelated to the ones I mention above.   They seem entirely separate.  The email I created for my  newsletters did not give me a template option. 

I am so confused.

Also the newsletter signups seem to randomly organise themselves into lists so I don't know who I have sent what to.  When I create a banner to impart information ie a sale is on . this then creates a list of people that have signed up and it calls itself 'announcement banner' with a list of contacts.  Eh?   What is going on?

Why is there not just one list of people that have signed up so I can tick the whole lot and send them a newsletter??

I am so confused that I can't even explain it properly.  Also I have an 'opted in' vrs 'not opted-in' issue that seems to be a website glitch beause in signing up surely the contact IS opting in.  Apparently I have to contact support but I can't find the 'raise a ticket' email ... just the automated bot that imparts useless non-relevant information.  I can't use live chat/phone because i"m not in the US.

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Each list is separated for the form you have created. If you click on All Contacts you will see a list of every person that has responded to one of your forms. i.e. newsletter, popup, contact form, etc. 

If you need to submit a ticket to support you can visit the Help Center and scroll down to the bottom of the screen where it says "Contact Us". Phone and chat will only be visible during the hours that reps are available. Mon-Fri 6am-6pm PST, and Sat/Sun 9am-5pm PST. 

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