Automated Campaign not sent to all buyers

[CurlySuesCloset]

Brand new to Square Marketing:

I created an automated campaign that should send a "Thank you" + coupon within 24 hours to customers who make a purchase.

Yesterday, we had about 35 transactions - 25 of which chose to have their receipt sent to them by email.  I assumed that I would see that same number of emails sent out through my automated campaign, but only 5 were sent.  

What am I missing in order for all of my customers to receive the message?

[AdamB]

Welcome to Seller Community and thanks for question, @CurlySuesCloset.

There are different reasons why a customer might not be sent an email campaign, but it depends on the settings of your campaign and other factors. We can't really discuss information about your customers here, so you might want to reach out to our support team so they can take a closer look for you.