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Loyalty customer rewards point system

Here at fades kings i have started the loyalty program. Every haircut you receive 5 points. After you  earned 100 points you will earn a free haircut of your choice. 

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That's super cool, @Fadekingsbarber! Our Loyalty Customers get super excited whenever they get to redeem their reward.

 

I did some research about loyalty programs a few years ago, and one of the recommendations I saw was to offer a "low-hanging" reward close to when the customer signs up to really hook them. Something small, like, $5 off your haircut after 10 points or something (just an example). Basically a tier that they can reach really quickly, instead of just the "big" reward that may feel really far away.

 

Other ideas I saw were to offer some "seed" points for signing up and/or providing your email/birthday (so, 10 points at signup, then 5 points per haircut after that), bonus points for their birthday, doing a promo during a slow season that anyone who books gets double points... We haven't implemented all of those yet, but I'm hoping to spend some more time working on it this summer. 

 

Anyways, just some thoughts as you get started! Good luck, and I hope your customers are excited about it!

Michelle Savage
Co-Founder & President
Savage Goods | @savagegoods | savagegoods.com
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