Why Show ALL Loyalty Points Earned From FOREVER Instead of Since Last Redeemed

[KoraKora]

I don't see why it is necessary to display every single point earnoing visit the customer has ever made since their first visit at the end of every transaction.  As a coffee shop, showing a customer that they have visited 178 times in the last year only encourages people to adjust their budget and spending habits. I had a customer today that said they wish this number didn't show up when buying coffee with her husband. Her marital issues aside, I don't want people to stop buying my cofees because they have a constant reminder of how much they spend at my business. That should be the responsibility of the customer to keep track, not my point of sale.

A much better solution would be to show only the amount of points earned since their last redeemed reward. How can we make this happen?

[Helen]

I'm sorry for this late reply @KoraKora and thank you for letting us know how this change is affecting your customers' habits.

One thing to note is that your customers should only see their current points balance and available rewards when they check out. They shouldn't see a "lifetime" points balance.

Did the customer who had 178 also have some unredeemed rewards? After a customer redeems a reward their points balance should go down accordingly. Can you let me know a bit more about how your program is set up. For example if it takes 10 points to earn a reward, when they redeem it their points balance will be updated to 168. With a bit more information I can better understand what your customer is seeing! 

[KoraKora]

Hello,

We have a "buy 10 drinks, get one free" program. I had the same customer today. At the end of her transaction, she shows 60 stamps and earned 1 for her sale. When we checked her redeemable free drinks, it only showed 1. Second regular customer today showed 37 stamps after her tramsaction, but her a count only has two free drinks. I just ask that the display only show the amount of points ("stamps") until next reward. Showing a customer's purchase history after every transaction is not the responsibility of my POS.

[Helen]

@KoraKora I've shared this request with our Loyalty team! I know what you're saying now and I'm sorry if showing the number of points might change your customer's behavior. Your feedback will help us to improve the the Loyalty program. 

In the meantime if your customers aren't seeing the correct amount of rewards please call our CS team. We have specialists who will be able to check your program rules and the system on the back end.