Many Square Sellers want to know how they can best use social media to grow their business and keep their brand top of mind. There are a ton of resources out there on the topic of social media marketing - it can be overwhelming! We sorted through a bunch of blogs, articles, and posts and distilled the list down to a few items that have been vetted by the team at Square in collaboration with social media experts.
Resources for Social Media Marketing
Square Resources
Webinar
On August 15, 2017 we hosted a free webinar: Make Your Summer Content Marketing Strategy Sizzle. There's a recording of the webinar here, in case you missed it!
In this webinar, you’ll learn tips for using Twitter, Facebook, Instagram, and review sites like Yelp. You’ll learn which kinds of posts are most successful on each platform and get practical advice like optimal days and times to tweet or post. We’ve worked with Main Street Hub to make sure this webinar has info Square sellers have been asking for.
Websites
- Social Media Examiner - This is a resource that social media marketers use. Social Media Examiner provides free content and data to let you know what works best for the goals you’re working towards. For example, check out this post with new research on how consumers respond to brands on social media (hint: offering promotions via social media is one key way to get your customers to make a purchase!)
- Uberflip social media - This is a super useful collection of articles about social media marketing. If you’re looking to browse articles and learn a few things, this is for you!
We’re continuing to do research and bring guests into the Seller Community to answer your questions, so if you have a social media conundrum you’ve been working through, leave a comment on this post! We’ll take a look and call in the experts to get you advice.
