My strategy for creating engaging social media posts is to make them interactive. Interactive content requires participation from the audience side, thereby making your post more engaging. Engagement ensures that your posts have a greater shareability quotient. This automatically increases your reach and the way people engage with your content also improves.
Interactive content is like a two-way conversation between the content and the audience. Some examples of interactive content are quizzes, calculators, polls, surveys, chatbots, giveaways, etc.
Quizzes are a form of interactive content that helps you in achieving high engagement rates. They are visually appealing and fun to participate in. Quizzes give a personalized response that offers real value. I have been using Outgrow's Quiz maker http://outgrow.co/quiz-maker. It is brilliant because it requires no-codes. It can be customized in multiple ways and is extremely effective. Try it and know for yourself, the magic of interactive quizzes.
