Vote on our First Book for April & May 🗳️📘

[Pesso]

Hey Square Readers, 

Welcome to the Square Readers Book Club!

Me with all of our book options.

***VOTING HAS ENDED***

Check out our Announcement Post for our first book for April & May 2023

We’re so excited to kick things off and dive into reading together! But first, we need your help to pick our first book.

These are all books geared towards business owners like you, with strategies that can help run your businesses better. And of course, we’ll all share our own experiences along the way.

We’re starting with 3 books to choose from for our first book for April & May, and we’d love for you to help us decide!

1. Start with Why by Simon Sinek

"Why do you do what you do? Any organization can explain what it does; some can explain how they do it; but very few can clearly articulate why. WHY is not money or profit—those are always results. WHY does your organization exist? WHY does it do the things it does? WHY do customers really buy from one company or another? Starting with WHY works in big business and small business, in the nonprofit world and in politics. Drawing on a wide range of real-life stories, Sinek weaves together a clear vision of what it truly takes to lead and inspire.”

2. The E-Myth Revisited by Michael E. Gerber

“Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business. Gerber walks you through the steps in the life of a business—from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed—and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business.”

3. Competing Against Luck by Clayton M. Christensen

“How do companies know how to grow? How can they create products that they are sure customers want to buy? Can innovation be more than a game of hit and miss? Customers don’t buy products or services; they "hire" them to do a job. The "Jobs to Be Done" approach can be seen in some of the world’s most respected companies and fast-growing startups, including Amazon, Intuit, Uber, Airbnb, and Chobani yogurt, to name just a few. By understanding what causes customers to "hire" a product or service, any business can improve its innovation track record, creating products that customers not only want to hire, but that they’ll pay premium prices to bring into their lives.”

Which one do you want to read first?

Vote by putting the number 1, 2, or 3 (or the book name) in the comments below!

What else is on your list? Do you have any business books you’ve been wanting to read? Put your suggestions in the comments below and we’ll take a look and consider them for the next round for June & July.

Stay tuned, we’ll announce the first book and start things off on Monday, April 3rd!

Make sure you click Join Group at the top of our Book Club Group Hub.

Also head over and help us pick a day & time for our Live Video Chat Discussion!

We can’t wait to read with you!

Pesso

***VOTING HAS ENDED***

Check out our Announcement Post for our first book for April & May 2023

[Pesso]

Perfect, thanks @Anthem ! Great to have you! 

[HC_Charlie]

My vote is for 3. Competing Against Luck . I like the idea of a customer "hiring" a thing they are buying. Almost like the advertising concept of "selling the sizzle, not the steak". Might be some good psychology here to explore. For future books, i'd recommend anything related to the Profit First concept. i have not read the whole book yet, but I started exploring this principle and this month started to apply this principle to my business. I have HUGE expectations for this totally transforming my business; it's still too early to tell, but I've been happy I think I'll start to see some great results in the near future.

[Pesso]

Thanks @HC_Charlie ! I really love that concept too. I used “Jobs to be done” in my business and in consulting and helping others. It’s a really cool way of looking at things. 

Thanks for the rec and I’m glad it’s been helping you so far! I’ll definitely add Profit First to one of the next round of voting. 

[Julian729]

3 please

[Pesso]

Thank you @Julian729 ! Great to have you as part of the Book Club! 

[JeremySmith]

I think number 3 is my option, although number 1 also looks good.

[Pesso]

Terrific, thanks for sharing your preferences, @JeremySmith !

[DrBob12]

No. 3 for me

[Pesso]

Great choice, thanks @DrBob12 !

[Louise613]

1

[Pesso]

Wonderful - thanks so much for joining @Louise613 !

[SheryneSR]

1. Start with Why by Simon Sinek

[Pesso]

It’s a great place to start! Thanks so much @SheryneSR !

[peterroe]

Hi, and thanks for organising this.  My vote is book 1.  Thanks, Pete.

[Pesso]

It’s absolutely my pleasure - thank you for joining and voting, @peterroe !

[Cobblebox]

2 please

[Pesso]

Got it, thanks so much for participating @Cobblebox !

[jrossjord]

1 - sounds like the place to start

[Pesso]

I thought so too! Thanks @jrossjord !

[PSturrock]

My preference would be 

1. Competing against luck

2. E Myth

Thanks

[Pesso]

Thanks for joining and for the ranking, @PSturrock !