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Hey Square Readers,
Welcome to the Square Readers Book Club!
***VOTING HAS ENDED***
Check out our Announcement Post for our first book for April & May 2023
Weโre so excited to kick things off and dive into reading together! But first, we need your help to pick our first book.
These are all books geared towards business owners like you, with strategies that can help run your businesses better. And of course, weโll all share our own experiences along the way.
Weโre starting with 3 books to choose from for our first book for April & May, and weโd love for you to help us decide!
1. Start with Why by Simon Sinek
"Why do you do what you do? Any organization can explain what it does; some can explain how they do it; but very few can clearly articulate why. WHY is not money or profitโthose are always results. WHY does your organization exist? WHY does it do the things it does? WHY do customers really buy from one company or another? Starting with WHY works in big business and small business, in the nonprofit world and in politics. Drawing on a wide range of real-life stories, Sinek weaves together a clear vision of what it truly takes to lead and inspire.โ
2. The E-Myth Revisited by Michael E. Gerber
โSmall business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business. Gerber walks you through the steps in the life of a businessโfrom entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeedโand shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business.โ
3. Competing Against Luck by Clayton M. Christensen
โHow do companies know how to grow? How can they create products that they are sure customers want to buy? Can innovation be more than a game of hit and miss? Customers donโt buy products or services; they "hire" them to do a job. The "Jobs to Be Done" approach can be seen in some of the worldโs most respected companies and fast-growing startups, including Amazon, Intuit, Uber, Airbnb, and Chobani yogurt, to name just a few. By understanding what causes customers to "hire" a product or service, any business can improve its innovation track record, creating products that customers not only want to hire, but that theyโll pay premium prices to bring into their lives.โ
Which one do you want to read first?
Vote by putting the number 1, 2, or 3 (or the book name) in the comments below!
What else is on your list? Do you have any business books youโve been wanting to read? Put your suggestions in the comments below and weโll take a look and consider them for the next round for June & July.
Stay tuned, weโll announce the first book and start things off on Monday, April 3rd!
Make sure you click Join Group at the top of our Book Club Group Hub.
Also head over and help us pick a day & time for our Live Video Chat Discussion!
We canโt wait to read with you!
Pesso
***VOTING HAS ENDED***
Check out our Announcement Post for our first book for April & May 2023
Small Business Evangelist, Square
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Hey Square Readers!
Thank you all so much for voting! The results were close with 799 of you voting.
After counting all of them myself (next time I'm definitely doing a poll instead of comments!!), we have a winner:
So many of you wanted to get back to basics, so we're going to be starting with the why with Start with Why by Simon Sinek.
Check out our announcement thread with all of the info.
We can't wait to read with you,
Pesso
Small Business Evangelist, Square
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Also unable to use the main response button. I've read #1 but would read it again. My vote order is 3,2,1.
K also recommend Purple Cow, How To Win Friends and Influence People, Never Lose A Customer Again, Worth Every Penny, The Compound Effect, Entre leadership, The Power of Habit, Quitter, Rocket Fuel, Traction - these are all on my to-read list. There are other excellent books I've already read but would read again such as Atomic Habits!
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Thank you so much for voting and for sharing all of those suggestions! Added them to the list!
Looking forward to having you part of the discussions!
Small Business Evangelist, Square
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3.
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I vote for #1 Start with Why?
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2
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I vote for The E-Myth Revisited as well.
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I go back and forth between all of them. Interested more in 1 and 3 but think 2 could be great as well so Ill be happy with any. I also have 'Profit First' on my list to read by Mike Michalowicz . I think that could be a great addition for the next one.
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Thanks for sharing! That one is definitely on our list too!
Looking forward to having you in our discussions-
Small Business Evangelist, Square
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2. The E-Myth Revisited by Michael E. Gerber is my vote!
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I vote for #1, Starting with Why.
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2
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#1 Start with Why
#3 Competing Against Luck
#2 The E-Myth Revisited
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I vote to start with #1
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Book 1 - Start with Why
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I vote for "The E-Myth Revisited" since it's on my want to read list anyway...
Owner of Jackie's Uniquely U Boutique
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Thanks so much @JUYBoutique20 -- Yes! I thought of you when I added it to the options!
Small Business Evangelist, Square
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It is a great book! I read it before I quit my full time job to work for myself. It taught me a lot. Iโm ready to read it again.
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I'm going to rank them in the order I would like to read them.
3
1
2
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Oooh I like the ranking idea! Thanks so much @Doran !
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Totally agree! 3,1,2.
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I'm gonna vote 2 'cause I heard it was amazing.
Co-Owner Amityville Apothecary
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