How to Increase Online Food Orders Through Your Website

[Hailey]

By directly accepting online food and beverage orders for click & collect and delivery instead of relying exclusively on third-party apps and marketplaces, you and other business owners can improve margins by avoiding high marketplace commissions, while also building stronger customer relationships.

With Square Online, you can easily set up an online ordering page to take orders, and maintain a comprehensive view of your restaurant operations in your Square account. Once your ordering page is live, making sure your customers (and future customers) know about it is the first step to growing your business through online ordering. Delivering a great customer experience will keep them coming back for more — online and in person.

Read the Q&A thread with the Square Online team to read common questions about this topic. Feel free to ask a new question that a fellow seller or Square employee can answer.

[juliaelder]

By accepting online orders directly, you can avoid the high commissions charged by third-party apps and marketplaces, which can eat into your profit margins. You can also have more control over the customer experience, as you can customize your ordering page to reflect your brand and make it easy for customers to place orders.

Additionally, accepting online orders can help you build stronger customer relationships by giving you direct access to customer data, such as order history and contact information. This can help you personalize your marketing and communication efforts to better serve your customers.

Square Online is one option for setting up an online ordering page, but there are other platforms available as well. When selecting a platform, consider factors such as cost, ease of use, and features offered, such as integration with your existing POS system or loyalty program.