Hey @Goddesscrubsbut Welcome to Block, Err, Square Community :). Great looking site you have there, love the pictures, and the branding. So since you have the social media on lockdown it seems, there isn't any need to get into that. Be sure you have a Google My Business page set up and keep that updated when you do your normal social media posts. GMB can be just as powerful if not more so than anything else out there.
I quickly glanced at your site, so you may have this already set up, but seeing as these products tend to last some time, have you thought about setting up something like subscriptions or an auto ship feature? This would seem to be a pretty good feature to add especially for the products that you offer where you can almost guarantee recurring orders, and even offer them a very small discount for doing so. Sorry if you already have that set up and I didn't see it, but if not I would give that a shot and see where that goes.
One note too, on your site. Just my personal opinion, but If it were me, and you could, I would change the testimonials to horizontal carousel maybe instead of vertical. This will just cut down on the scrolling a user will end up having to do, and will enhance their overall experience.
Welcome again though and I'm sure others will chime in with some more ideas for you.
