How do you focus on your ideas?

[sugarlab]

I think a big thing that makes a great business owner is ideas: what new products/services to offer, how to improve customer service, marketing, etc. You have a vision for the business and what you want it to be. Sometimes though, we (and by we I really mean me, right now) can get stuck in idea mode and never actually move into action; especially those that are solo-preneuers or have a very small team. When you have so many ideas on the direction to take your business, how do you pick a path? When your ideas can be contradictory, how do you choose? 

[CareyJo]

Great question @sugarlab!!

I am a solo-preneuer and a dual-preneuer.  My husband and I own our businesses with no employees but I definitely have been ruminating on a dream for over 10 years and I completely agree - sometimes we get stuck in the idea stage and never take action.  I'm there.  Been here a loooooooooooooooooooong time.

Unfortunately, it's all on me.  I chose to waste all of that time, not knowing it was going to be all of that time.  Now, I'm realizing that I have legitimate obstacles in front of me:  I'm aging, I'm not as physically able to do the work I could do 10 years ago, my husband wants to retire, etc.  How can I possibly think about pursuing a new dream this late in life.  I've been reminded by a couple people here in the Community to not let my age be a factor but it's hard because I have mobility issues that are a factor as well.

Part of me wishes that I could just leap - start tomorrow and go full bore without holding back.  The realistic part of me is pulling the reins back because we have a full time business that is BUSY and demanding of my time.  At this point in time, I need to either jump or let it go.

Now, when it comes to ideas in our current business, I'm the creative one.  My husband comes up with just a spark of an idea and my brain is off and running.  I tend to jump on those things and make them happen as quickly as possible.  I start with notes of what I'm doing and where I want to go with it and put a plan in place.  If it's doable, I move.  If it takes time, then I make steps along the way.  That's how I do all of my projects.  I've said it a million times - you cannot eat an elephant all in one bite.  Whether it's a new sewing project, planning an event, working with my mentee or working on Festival of Trees for the current year, I'm always taking little steps towards the end result.  I don't allow myself to do everything all at once or at the due date.  I shop for Christmas beginning on December 26th.  I work at it all year.  I have to.  We have 16 grandchildren.  I have birthdays all year.  I'm an event planner, so I spend a lot of time working towards and end goal and planning ahead.

My best answer to this question is making a plan, deciding what steps to take first and then doing them one at a time.

[JTPets]

I am an undiagnosed spicey brained individual, I have caffinee or other "herbs" and relax my brain - I remind myself I can only do what I can do and what I can do is enough!

Sometimes you are productive and other times you are in idea mode - but all of that time is important and allows us to do what we do which is more than the average joe.

If you can't focus on it to do it, it wasnt that important - the good ideas motivate you to focus on them - the other probaly offer little ROI in the end.