Did you know that ~77 percent of customers subscribe to at least one customer loyalty programme? Loyalty programmes are a great way to attract new customers and to turn all customers into repeat ones. And if that’s not enough added value, loyalty programmes can also help provide insights about your customers’ shopping behaviours that allow you to personalise their experience and optimise your offerings.
Our Town Square team has put together a great resource which will cover:
- What rewards should you offer
- When can customers earn their rewards
- Which loyalty programme formats work best for your business
Visit our Town Square blog to learn about things to consider when planning your loyalty programme.
Looking to set up with Square Loyalty?
Square offers Square Loyalty to help you builds your own loyalty programme. With Square Loyalty, you can create a digital loyalty programme and run it directly from your Square Point of Sale — without any additional hardware or punch cards. You can customise your programme to reflect your own brand, from points terminology, reward items, tiers and earning method. For example, a cafe can run a traditional loyalty programme where customers receive points for each visit, or a boutique can offer multiple reward levels, letting customers bank their points to earn higher-value rewards in higher tiers.
You can find some great tips on how to use Square Loyalty from Anne Harris, our Product Marketing Manager for Loyalty here!
Learn more about how Square Loyalty works
Interested in other Loyalty software?
In addition to Square Loyalty, Square also works with a number of partner integrations who offer loyalty software, including TapMango, Pintuna, Digital Loyalty and Gift Up! You can find more about our partners in our App Marketplace.
